Press and Media Kit

Cassandra Bankson

Keynote speaker, medical esthetician, and educator on the beauty industry, the creator economy, and technology.

Where beauty, the creator economy, and technology meet on one stage.

Cassandra Bankson turns lived experience and clinical science into keynotes that move audiences and sell product. More than five million followers, over 500 million views, and stages from the New York Stock Exchange to the Forbes 30/50 Summit.

5M+
Followers
500M+
Content views
17+
Years in skincare
Cassandra Bankson speaking on stage with a microphone
Biography

The short version

Cassandra Bankson is a keynote speaker, medical esthetician, and educator who turned a viral makeup-removal video into a global platform of more than five million followers and over 500 million content views. A rare voice the beauty industry trusts and consumers believe, she speaks where beauty, the creator economy, and technology meet, drawing on nearly two decades of clinical and creator experience.

The full story

Raised in the San Francisco Bay Area, Cassandra struggled with severe cystic acne and used makeup as armor. One day she removed it on camera. That honesty went viral, and a movement was born. But instead of riding the virality, she earned her authority by training as a licensed medical esthetician and stacking credentials across skincare, nutrition, medicine, and marketing, so the advice millions trust is grounded in science, not hype.

Today she educates a science-hungry audience across YouTube, Instagram, TikTok, Facebook, and Amazon, has been called a rising woman of power by Forbes, and is a published writer with bylines in TechCrunch, Teen Vogue, InStyle, Reader's Digest, and more. She speaks on stages from SXSW, VidCon, and the Forbes 30/50 Summit to Seoul, Shenzhen, and London, and in 2023 rang the closing bell at the New York Stock Exchange to spotlight the creator economy.

Fast facts

  • Reach: 5M+ across social
  • Content views: 500M+
  • Experience: 17+ years in beauty & content
  • Honors: Gold Clio Award (Dermablend Camo Confessions), Adweek Top 10 Ads of 2014, Global Creator of the Year (2023 APAN Star Awards), YouTube Gold Play Button
  • On the world stage: Rang the NYSE closing bell (2023); Forbes 30/50 Summit (Abu Dhabi); SXSW (Austin and Sydney)
  • Hosted: Cassandra to the Rescue, a Condé Nast / Allure original series
  • Causes: Creators 4 Mental Health, Bully Bust, National School Climate Center, Food For Life Global
  • Based in: San Francisco, Los Angeles & Austin, Texas; available worldwide
  • Speaks on: Beauty, creator economy, technology
  • Formats: Keynote, fireside, panel, workshop, virtual
  • Booking: Contact form
  • Press: [email protected]
For Organizers

Bios and how to introduce her

Name: Cassandra Bankson, pronounced kuh-SAN-druh BANK-sun.

25 word bio

Cassandra Bankson is a keynote speaker and medical esthetician with 5M+ followers and 500M+ views, speaking on beauty, the creator economy, and technology.

50 word bio

Cassandra Bankson turned a viral makeup removal video into a global platform of more than five million followers. A medical esthetician and published writer called a rising woman of power by Forbes, she speaks where beauty, the creator economy, and technology meet, backed by 500 million content views.

Audience and reach

More than five million followers across YouTube (2M+ subscribers), Instagram, TikTok, Facebook, and Amazon, with over 500 million content views and roughly 10 million monthly views.

How to introduce her

"Our next speaker turned her biggest insecurity into a global movement of more than five million people. A medical esthetician, creator, and a rising woman of power named by Forbes, she's here to show us where beauty, the creator economy, and technology collide. Please welcome Cassandra Bankson."

What Organizers Say

From the people who put her on stage

"Every time Cassandra speaks at one of our events, the response from the audience is remarkable. She has a natural ability to connect with people, and her passion and energy are contagious, and it is not uncommon for her sessions to end with a standing ovation. I never hesitate to recommend her."

William August, CEO, Outlandish

"A lot of people look to you as inspiration, not just for your story, but for the business you've built and what you represent as a young woman, an entrepreneur, and a leader in the space."

Moira Forbes, Publisher, ForbesWomen

"Cassandra spoke at two of our AGI House events to rooms full of AI researchers, founders, and investors, captivating them both times. She has a rare ability to connect AI, beauty, the creator economy, and entrepreneurship in a way that's deeply informed and deeply human, with the domain expertise and stage presence to make a highly technical audience care."

Henry Yin, General Partner, MoE Capital; Co-founder, AGI House
In Their Words

Quotes worth quoting

"A rising woman of power."

Forbes on Cassandra Bankson's content and authentic digital media presence

"If your values are clear, decisions are easy."

Cassandra Bankson on navigating the creator economy, BILD Expo 2025

"AI can give you the information, but it can't give you the human touch, and that isn't going away."

Cassandra Bankson on what AI can't replace, SXSW 2026
Signature Topics

What she speaks on

01 · BEAUTY

Science, Not Hype: How Beauty Brands Earn Real Trust

Ingredient literacy, consumer trust, and why brands that educate win.

02 · CREATOR ECONOMY

$102K in a Day: The New Math of Social Commerce

How creators turn audience trust into real sales, from live selling to social commerce.

03 · TECHNOLOGY

Don't Get Left Behind: Using AI Without Losing the Human

Using AI to amplify your work without losing the human touch audiences trust.

Speaking History

Where she has spoken

NYSE Closing BellForbes 30/50 SummitForbes × WalmartSXSWSXSW SydneyVidConBILD ExpoNAB ShoweTail WestTikTok Shop SummitTikTok, DallasDigiMarConOpen SauceTeachableThe Bridge SummitIMCAS World CongressCreate & CultivatePepperdine UniversitySocial Commerce Fest, LondonSVG Con, ShenzhenSeoulConK-Beauty Discovery, SeoulNuri Lounge, SeoulSeoul New Year BellYouTube Creators

From ringing the closing bell at the New York Stock Exchange to the Forbes 30/50 Summit in Abu Dhabi, Cassandra shares the stage with leaders like Randi Zuckerberg, Kirthiga Reddy, and Jim Louderback. Recent appearances span SXSW, VidCon, and TikTok Shop Summit, and international stages across Seoul, Shenzhen, London, and more.

Press and Features

As seen across television, print, and digital

Television and broadcast

Print and magazines

VogueCosmopolitanGlamourAllureTeen VogueSeventeenInStylePeopleReader’s DigestGood HousekeepingUs WeeklyIn Touch WeeklyReveal

Digital and news

Bylines and contributions

TechCrunchTeen VogueInStyleReader’s DigestYahooPOPSUGARMedium
Selected Brand Partners

Brands she has worked with

A selection of the prestige and clinical beauty brands Cassandra has partnered with across campaigns, education, and content. Her Dermablend "Camo Confessions" campaign alone drew more than 14 million views and 2.3 million user submissions, winning a Gold Clio and an Adweek Top-10 ad of the year. And in social commerce, a single day of live selling for Medicube moved more than $102,000 in product.

Sephora Charlotte Tilbury Hourglass Glow Recipe The Ordinary The Inkey List e.l.f. Medicube Olive Young ISNTREE Murad Dermablend
Headshots

Photography

Click any image to open full size. High resolution originals available on request.

Download Headshots (ZIP) One-Sheet PDF
FAQ

Frequently asked questions

Who is Cassandra Bankson?

Cassandra Bankson is a keynote speaker, medical esthetician, and educator with more than five million followers and over 500 million content views. She speaks where beauty, the creator economy, and technology meet, and has been called a rising woman of power by Forbes.

What does Cassandra Bankson speak on?

She delivers keynotes across three pillars: the beauty industry (science versus marketing and consumer trust), the creator economy (turning vulnerability into a movement and credible influence at scale), and technology (AI and the platforms reshaping how brands, creators, and consumers connect).

Where has Cassandra Bankson spoken?

She has keynoted and spoken at SXSW (Austin and Sydney), VidCon, BILD Expo, NAB Show, eTail West, the TikTok Shop Summit, DigiMarCon, Open Sauce, TikTok in Dallas, and the Forbes 30/50 Summit in Abu Dhabi, and she rang the closing bell at the New York Stock Exchange. International stages span Seoul, Shenzhen, London, Sydney, and more.

How do I book Cassandra Bankson to speak?

Submit an inquiry through the contact page with your event name, date, location, audience size, format, and budget. She's available for keynotes, fireside chats, panels, and workshops, in person or virtual, worldwide.

What's Cassandra Bankson's audience reach?

More than five million followers across YouTube, Instagram, TikTok, Facebook, and Amazon, and over 500 million content views.

What speaking formats does Cassandra Bankson offer?

Keynote of 30 to 60 minutes, fireside chat, panel, workshop, and broadcast quality virtual sessions.

What are Cassandra Bankson's speaking fees?

Fees vary by event type, location, audience size, and format. Submit an inquiry through the contact page and the team will respond with availability and a quote.

Is Cassandra Bankson available for virtual events?

Yes. She delivers broadcast quality virtual keynotes, fireside chats, and workshops for remote and hybrid events worldwide.

What makes Cassandra Bankson different from other beauty speakers?

Most beauty speakers have lived one side of the industry. Cassandra has lived them all: a medical esthetician who reads the clinical research, a creator with more than five million followers and 500 million views, a published writer with bylines from TechCrunch to Teen Vogue, and a social-commerce force whose live selling moves real product. She doesn't just describe where science, the creator economy, and technology collide; she has built her career at that intersection, which is exactly why brands trust her and audiences love her.

What size audiences does Cassandra Bankson speak to?

From intimate brand workshops to conference keynotes for thousands, in person and virtual, across beauty, creator, marketing, retail, and technology events.

Book Cassandra for your stage

Keynotes, fireside chats, panels, and workshops, in person or virtual, worldwide.

Check Availability