On a creator economy panel at VidCon 2025 in Anaheim, with Jim Louderback and more, on how vulnerability and science build an audience that trusts you.

In June 2025, Cassandra Bankson took the stage at VidCon in Anaheim, California, the largest gathering of online video creators and the platforms that power them. She joined a creator economy panel alongside Jim Louderback and other industry voices, talking through where creators, brands, and platforms go next.
Her thread was the one she's lived: how being honest about her own skin turned into an audience of more than five million, and why the creators and brands that educate are the ones people keep believing. It's a perspective built on over 500 million content views and nearly two decades on both sides of the camera, as a creator and as a medical esthetician.
A rare voice the beauty industry trusts and consumers believe, Cassandra's talks land with creators and platform leaders because she's lived every side of the story.
"A rising woman of power."Forbes
Ingredient literacy, consumer trust, and why brands that educate win.
Turning vulnerability into a movement and an audience of five million into a business.
AI, content tools, and the platforms reshaping how brands, creators, and consumers connect.
See all speaking topics and her full speaking history, or view the press and media kit.
Keynotes, fireside chats, panels, and workshops, in person or virtual, worldwide.
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